- University of Kent
- School of Psychology
- People
- Dr Hannah Swift
Hannah is an experienced researcher in ageism, attitudes to age, age-friendly and dementia-friendly communities, workplaces and design, prejudice, discrimination, equality, unconscious bias, intergenerational contact, nudging, diversity and arts based interventions.
She has worked with the following bodies:
Hannah has contributed to the All Party Parliamentary Group Inquiry into Intergenerational Connection and Social Integration, and the Select Committee on Intergenerational Fairness and Provision.
She is skilled in quantitative, experimental and survey methods.
Hannah uses a range of (mostly quantitative) research methods to investigate processes of ageism, people's attitudes to age and the effects of age stereotypes, which have important practical and policy implications. She uses experimental research methods to investigate the detrimental impact of age stereotypes that denote older people as incompetent on (a) older people’s cognitive and physical functioning and (b) decision making processes, such as hiring.
Hannah helped develop a National Barometer of Prejudice (see projects and publications) and applied multilevel modelling techniques to the 2008-9 European Social Survey data to explore the impact of experiences of ageism and attitudes to age on well-being. She has an interest in using 'real world observational data' to explore how ageism manifests in everyday life. Hannah is also interested in exploring the impact of positive attitudes to age and conditions that contribute to healthy, active and successful ageing.
Notable projects include:
2019 | Literature review and advisor 'Testing the impact of language on public attitudes to ageing and demographic change' (Centre for Ageing Better) | £16,706 |
2019 | Masterclass on Ageism for Care City | Consultancy |
2017 | Self-directed ageism in older workers (Alfred P Sloan Foundation, US) | £3,420 |
2016 | (Co-I) Evaluating the One Globe Kids App (Equality and Human Rights Commission) | £11,000 |
2016 | Living through Landscapes (Learning through Landscapes) | £142,172 |
2015 | Hate Crime Think Piece (Equality and Human Rights Commission) | £25,785 |
2015 | Values, Attitudes and Behaviours (Equality and Human Rights Commission) | £128,928 |
2015 | Grounds for Discovery: Development (Learning through Landscapes) | £3,058 |
2015 | Evaluation of home support service (Age UK Sevenoaks) | £5,000 |
2015 | Developing and Expanding the Kent Adult Research Unit to Enhance Public Engagement with Research (Public Engagement Fund, University of Kent) | £1,700 |
2015 | (Co-I) Environmental monitoring of a large scale Victorian house in Dalby Square (Kent County Council & Thanet District Council) | £37,569 |
2014 | (Co-I) SE DTC Advance Training Initiative (ESRC, advance training initiative) | £29,893 |
2014 | (Co-I) Foresight evidence review on the barriers and enablers of positive attitudes to age (Department of Business, Innovation and Skills) | £5,000 |
2014 | Grounds for Discovery: Evaluating the impact of changing the outdoor space at Age UK Herne Bay on the clients, carers and families (Learning Through Landscapes). | £10,000 |
2014 | Home from hospital and befriending service evaluation (Age UK Canterbury) | £5,000 |
2012 | (CoI) Mobilising the Potential of Active Ageing in Europe. Large-scale collaborative project with 29 partners around Europe to explore the media presentations of older people in the UK and Portugal | £100,000 |
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