Strategic Management aims to provide an understanding of strategic analysis, strategic decision-making and strategic processes within and between organisations. The module content combines approaches to strategic management, concepts and frameworks, and issues in strategic management. In particular, the themes covered include: internal and external environment analysis, strategic options, selection and evaluation, organisational structure and culture, the role of knowledge, technology, innovation and entrepreneurship, not-for profit and social enterprises, corporate social responsibility, international strategies, strategic change and building a cohesive strategy. Case studies, which are used throughout the module, provide a vehicle for exploring the relationship between theory and practice in organisations and analysing the implications for strategic direction.
Total contact hours: 43
Private study hours: 257
Total study hours: 300
Main assessment methods:
Group Case Report (20%)
Group Presentation (1500 words) (10%)
Examination, 3 hour (70%).
Reassessment method:
100% exam.
Core textbooks include:
Lynch, R. (2015) Strategic Management, 7th edition, Harlow: Pearson Education Limited
Johnson, G., Whittington, R. & Scholes, K. (2014) Exploring Strategy: Text and Cases, 10th edition, Harlow: Pearson Education Limited
Other textbooks include:
Grant, R. M. (2016) Contemporary Strategy Analysis, 9th edition, Chichester: John Wiley & Sons
Haberberg, A. and Rieple, A. (2008) Strategic Management: Theory and Application, Oxford: Oxford University Press
Thompson, J. and Martin, F. (2010) Strategic Management: Awareness and Change, 6th edition, London: South-Western Cengage Learning.
Campbell, D. Edgar D. and Stonehouse, G. (2011) Business Strategy, an introduction, 3rd edition, London: Palgrave Macmillan
See the library reading list for this module (Canterbury)
The intended subject specific learning outcomes.
On successfully completing the module students will be able to:
- critically evaluate the role of strategic management within organisations and the process issues associated with the strategic management of organisations
- explain the impact of structure, culture, control and information systems on the strategic management process within organisations
- compare and contrast the relationship between the external context of an organisation and its internal context and their impact on its strategies
- critically understand organisational complexity
- critically apply theories, concepts and frameworks from strategic management to analyse and explain strategy in organisations
The intended generic learning outcomes.
On successfully completing the module students will be able to:
- organise and present an analysis as a considered viewpoint
- communicate effectively
- find, select, organise and synthesise complex information
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