This module is not currently running in 2024 to 2025.
We live in a world of interconnected economies and boundless opportunities. Understanding the intricate web of global trade, cultural nuances and geopolitical landscapes isn't just an advantage – it's the key to unlocking a future where innovation, collaboration and success know no borders.
Get ready to unravel the intricate challenges faced by businesses, understand the multitude of factors influencing strategic decisions and discover the art of navigating the delicate balance between choices and compromises in the international arena. Join us on this exhilarating journey that not only equips you with a keen understanding of today's business difficulties but also empowers you to shape the future viability and effectiveness of organisations worldwide.
The module will be taught by lectures, seminars and private study.
Total Contact Hours: 21
Private Study Hours: 129
Main assessment:
Group Presentation – 20 minutes: (20%)
Online VLE Moodle Test: (10%)
Individual report (2500words): (70%)
Students must pass the group assessment to ensure all learning outcomes for this module are successfully completed.
Reassessment Method:
Reassessment will be by 100% coursework
Bartlett, C. A., Ghoshal, S. and Birkinshaw. J. (2004). Transnational management: Text, cases, and readings in cross-border management. 4th edn. New York: McGraw-Hill/Irwin
Czinkota, M., Moffett, M. and Rokainen, I. (2014). Fundamentals of International Business. New York: Wessex Inc.
Griffin, R. W., and Pustay, M. W. (2015). International Business: A Managerial Perspective. 8th edn. New Jersey: Pearson Prentice Hall
Hamilton, L. and Webster, P. (2015). The International Business Environment. 3rd edn. Oxford: Oxford University Press
Harrison, A. (2014). Business Environment in a Global Context. Oxford: Oxford University Press
Hill, C. W. L. (2016). International Business: Competing in the Global Marketplace (Global Edition). New York: McGraw-Hill/Irwin
See the library reading list for this module (Medway)
The intended subject specific learning outcomes.
On successfully completing the module students will be able to:
- Demonstrate knowledge of the international business environment by analysing specific real-world examples.
- Understand the complexity and diversity associated with undertaking business internationally.
- Understand the premises of, and risks associated with, international business.
- Understand different approaches for competing internationally, and their advantages and disadvantages.
The intended generic learning outcomes.
On successfully completing the module students will be able to:
- Explain, and begin to analyse, international business situations.
- Source, select and use effectively relevant information.
- Undertake personal responsibility and self-discipline in studying independently.
- Demonstrate and enhance communication, presentation and teamwork skills.
University of Kent makes every effort to ensure that module information is accurate for the relevant academic session and to provide educational services as described. However, courses, services and other matters may be subject to change. Please read our full disclaimer.
